We recently unveiled a new brand campaign which launched with a TV advertisement on 11th May. It brings to life the values Hiscox shares with customers – that acting with honesty, fairness and courage is the right thing to do.

Dubbed by our team “There is a light” it has been created by VCCP, bought and planned by Vizeum and produced by ‘Tinker, Tailor, Soldier, Spy’ and BAFTA award-winning director Tomas Alfredson.

We wanted to capture how a campaign like this evolves from an idea into the finished product and hope you enjoy our behind the scenes video.